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DMD330 Social Media

3 Credits

This course introduces students to a range of concepts and tools that will be essential to a meaningful exercise of social media in an emerging technologies environment. This course uses hands-on practice to explore such fundamental concepts as storytelling – which lies at the heart of all social media campaigns – by beginning the process of “personal branding.” The course will also investigate social media as an international phenomenon, including its political uses by people around the world.

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