Course List
GI610 eCommerce
3 Credits
The course overviews the principles and concepts needed to build and manage an e-business.
Students analyze reasons and criteria to help decide whether to launch an e-business unit,
and what would be the most appropriate model. Topics include: strategies and techniques
to market products and services; social, ethical, and legal considerations, payment methods;
and security issues. Prerequisite: GM561 or GM562
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