Sports Media

Sports Media

Professors: Phyllis Scrocco Zrzavy

Associate Professors: Paul Bush, Richard Roth

A Bachelor of Arts degree is offered in Sports Media for traditional students.

A minor is offered in Sports Media.

The Sports Media program allows students to capitalize on two of the greatest strengths of Franklin Pierce University—our sports programs and the Marlin Fitzwater Center for Communication.  Students will gain experience in all facets of sports communication, from play- calling to marketing, as they prepare themselves for entry-level positions as sports journalists, commentators, PR practitioners, or on-air broadcasters.

Major Requirements

SPME400 Capstone in Sports Media
SR310 Sports Marketing or
MK335 Public Relations 

Elective Course (6 credits)
Course(s) chosen with advisor approval. Must be 200-level or higher.
SPME235, 236, 335, 336, 435,436 Sports Media Practicum (1 credit each, up to 6 semesters) 
SPME255, 355, 455 Internship in Sports Media (3-6 credits) 
SPME351 Sports Broadcasting 
Various Communication courses as well as relevant courses offered by other programs.

Recommended Curriculum Guide - Sports Media

First Year

Fall Semester

Credits

Spring Semester

Credits

SPME101

Foundations of  Sports Media

3

COMM110

Journalism I

3

GLE101

First-Year Inquiry Seminar

3

COMM120

Introduction to Media Production

3

GLE110

First-Year Composition

3

______

GLE Elective

3

______

GLE Elective

3

______

GLE Elective

3

______

GLE Mathematics or GLE Elective

3

______

GLE Mathematics or GLE Elective

3

 

 Total

15

 

 Total

15

Second Year

Fall Semester

Credits

Spring Semester

Credits

COMM215

Sports Reporting

3

COMM231

Diversity and Media

3

COMM221

Multi-Camera Production

3

SPME250

Sports Media Production

3

______

GLE Lab Science I

4

GLE230

Second-Year Composition

3

______

GLE Elective

3

______

GLE Lab Science II

3

______

Elective

3

______

Elective

3

 

 Total

16

 

 Total

15


Third Year

Fall Semester

Credits

Spring Semester

Credits

SPME300

International Sports Culture

3

SR310 or MK335

Sports Marketing or Public Relations

3

SPME310

Convergent Journalism

3

SPME___

300- or 400-level course

3

______

Elective

3

______

GLE Elective

3

______

Elective

3

______

Elective

3

______

Elective

3

______

Elective

3

 

 Total

15

 

 Total

15


Fourth Year

Fall Semester

Credits

Spring Semester

Credits

SPME___

300- or 400-level course

3

SPME400

Capstone in Sports Media

3

______

Elective

3

______

Elective

3

______

Elective

3

______

Elective

3

______

Elective

3

______

Elective

3

______

Elective

3

______

Elective

3

 

 Total

15

 

 Total

15

 

 

 

 

Total Credits

122

*One or more additional electives may be needed to fulfill general education requirements. See General and Liberal Education (GLE).


The Sports Media Minor allows student majoring in a variety of related programs (Communications, Marketing, Sports & Recreation Management, etc.) to gain as secondary focus in the growing area of sports communication. Students will learn about the history and cultural impact of sports media, as well as have opportunities for hands-on experience in various facets of sports communication, such as play-calling and color commentary, sports marketing, and sports reporting.

 

Course Requirements

COMM110 Journalism 1
COMM120 Intro to Media Production
COMM215 Sports Reporting
COMM221 Multi-Camera Production
SPME101 Foundations Sports Media
SPME235 Sports Media Practicum
SPME236 Sports Media Practicum
SPME250 Sports Media Production
SPME300 International Sports Cult
SR310 Sports & Rec Marketing